W+K Blog
Agency: Wieden+Kennedy
Role: Founder, Art Director, Designer, Copywriter, Programmer, Photographer, General Hustler
Account: WK
When I moved to Portland, WK had a non exsistant web presence. A huge reputation with not a shred of evidence to the fact other than a google search of award sites. Let’s throw back the curtain and show people how incredible this place is. Transparency of the work and how we do it does not get people figuring out the secret formula of great WK advertising. WK has nothing to hide because we are that good at what we do.
For the past 3 1/2 years I have witten, shot, crafted, orchestrated, worked and enjoyed showing off the WK wares. This same dialogue is now a part of all the WK network agencies. This is something that won’t show up on a spread sheet of quantifiable value or some kind of budget for next year. It’s about doing something because you give a damn.
